On Saturday 6 January 2024, Mechelen became the vibrant heart of Europe thanks to “See Us Do”, the spectacular opening celebration of the EU Presidency. For this special occasion, production house Sylvester transformed Mechelen city centre into a dazzling cultural epicentre, a symbol of Flemish innovation, diversity, and European unity.
The event, which was open to the public free of charge, began with an afternoon of cultural, artistic and informative activities. In cooperation with Bart Vanvoorden, artistic director of arts centre Nona, a rich palette of arts was programmed, including dance, circus, slam poetry, street animation and stand-up comedy. This sophisticated mix offered something for everyone, and was enthusiastically attended by a numerous and diverse audience.
In the evening, the event culminated with a grandiose opening show on Mechelen’s Grote Markt. In an iconic transparent canopy, which offered protection from the inclement weather while preserving the beauty of the location, the numerous audience members who had turned up enjoyed a dazzling spectacle. Led by conductor Dirk Brossé, the orchestra Prima la Musica took everyone on a musical trip, together with a line-up of top Flemish artists. Innovative audiovisual and graphic delights lifted the experience to a top level. After a temporary disruption by pro-Palestinian activists, the show resumed and was received by the audience with even more enthusiasm.
“With the show, we wanted to show how Flanders also makes Europe shine, with an emphasis on innovation and diversity. The enormous enthusiasm from audience, performers and technicians alike shows that we more than succeeded in our aim. The thunderous ovation after the European anthem spoke volumes, and caused goose bumps everywhere.” – Geert Vanoverschelde, CEO Sylvester
The evening ended with a live performance by electro-rock band Goose. This spectacular party was the perfect culmination of an event that not only highlighted an important political moment, but was also a showcase of Flemish cultural diversity and creativity.
More than 12,000 attendees braved the cold for “See Us Do”, and saw that it was good. Moreover, the event was broadcast on VRT MAX and VRT 1, allowing a wide audience to enjoy it. With this prestigious cultural event, production house Sylvester succeeded in creating a unique experience that was both compelling and culturally enriching. Translated with www.DeepL.com/Translator (free version)
Watch the aftermovie here: https://vimeo.com/903686487/953c187145
For more information: www.sylvester.be
