The launch of a new BMW icon demands an equally iconic location. BMW MINI Dejonckheere from Roeselare did not have to look far. The Bierkasteel – located a stone’s throw from Roeselare – was happy to welcome distributors and customers for the presentation of the new BMW i5.
A room full of small, large and gigantic beer barrels plus some iconic BMW models: that can count as a setting for a product presentation. During both the setting and the product show itself, BMW MINI Dejonckheere could count on the professional team of the Beer Castle.
For the launch of the BMW i5, customers could also optionally visit the Castle Beer and Filou brewery. A nice extra when you know that each customer was allowed to take home a 75 cl bottle of special beer.
Curious about the event possibilities at the Bierkasteel in Izegem? Take a virtual look or request a no-obligation visit via bruno@bierkasteel.be.
Virtual visit: https://360-tour.be/bierkasteel/
