Veldeman Group announces the acquisition of Maldegem-based Tentmoment. A geographical strengthening for Veldeman Group which develops, produces, rents and sells tent structures. A guarantee of future continuity for tent rental company Tentmoment.
Veldeman Group has the wind in its (tent) sails. The Limburg-based tent company has announced the acquisition of the East Flemish tent rental company ‘Tentmoment’. Earlier this year, they reported the joyous news of their collaboration with investor group IK Partners and in July they launched another new Barn at Rock Werchter. Proximity in East and West Flanders, and a long-standing cooperation are behind the acquisition.
Geographical reinforcement of the Veldeman Group
Veldeman operates worldwide, from festivals spread throughout Europe to projects for the mining industry in South America. The company literally knows no borders. Yet rental projects on the Belgian market are increasingly concentrated in East and West Flanders. This is partly due to the rise in the rental of temporary storage halls/storage tents and the increase in a number of large events. So to increase proximity in rental activities, they were looking for a base in that region. “The representation of Tentmoment in East and West Flanders, with proximity towards industrial zones in northern France is a strategic choice to strengthen the Veldeman Group and is a first step in the geographical expansion of the Veldeman Group,” says Andy Moors, CEO of Veldeman Group.
Perfect match with Tentmoment
Directors of Tentmoment, Peter de Vreeze and Kristien Van Landschoot, who are the third generation active in the company, wanted to ensure the continuity of the company in the future as there is no family succession. “The DNA of Tentmoment also fits perfectly with that of Veldeman Group. High quality and a thorough service are characteristics that both Veldeman and Tentmoment value highly. The family character is also very typical for both our companies,” Andy Moors further explains.
Future assured
Tentmoment will continue to operate as an independent entity. The biggest change? The mutual cooperation will become even stronger and the brand image of Tentmoment will gradually become part of the Veldeman Group. Tentmoment’s previous owners will remain on board to help organise the ins and outs of the company. “We look forward to intensifying our cooperation with the Veldeman team, ensuring continuity for Tentmoment, its employees and its customers, and sharing our years of knowledge and experience with Veldeman,” said Peter de Vreeze.
About Veldeman Group
Veldeman, headquartered in Bree, Belgium, was founded in 1950 and has grown from a traditional tent manufacturer to a specialist in modular, demountable infrastructure and related customer services. Veldeman has nearly 100 full-time employees spread across three offices in Europe and America combined with an extensive network of subcontractors, and serves customers in more than 60 countries worldwide. The company offers tailor-made solutions, in rental and sales, for various markets, including industrial, retail and high-end event sectors. Veldeman is known for its innovative strength and turnkey solutions, with a wide range of ancillary services such as electricity, climate control, ventilation and decoration. Veldeman differentiates itself from its main competitors through its high level of customisation and extensive range of products and services.
www.veldemangroup.be
About Tentmoment
Tentmoment, formerly known as Europatenten de Vreeze, was founded in 1969 and has been guaranteeing quality & service for 3 generations in the rental of classic tents, party tents and storage tents. Private individuals as well as companies, event agencies and catering companies rely on their rental services. With a team of 18 permanent staff, they ensure the perfect organisation, placement and finishing of their rental projects.
www.tentmoment.be
Production, rental and sales of tents and temporary structures – Veldeman
