All you need to know about the event sector

All you need to know about the event sector

Mallorca & Ibiza Best Fit for MICE

At the end of another successful IBTM trade fair in Barcelona, Olivier Wauters talks to Virginia Fernandez Hauser who represents the Balearic Islands

“With our promo booth we try to promote the Balearic Islands as a MICE destination”, says Virginia Fernandez Hauser. “The two islands of the archipelago that are the most suitable for MICE activities are Mallorca and Ibiza. They have all the necessary venues for such activities. We even run a special campaign, i.e. ‘It’s better in Winter’.”

This year’s edition of IBTM was very good according to Virginia Fernandez Hauser. “The quality of the host buyers was higher then previous editions. We encountered some busy days with plenty of appointments.”

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